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New York Yankees Must Sell Naming Rights
Published by jeff kalafa on April 24, 2009
Article Source: Bleacher Report - MLB
The Dallas Cowboys, the world's wealthiest sports franchise, is currently negotiating a naming rights deal, the Washington Redskins play in a stadium named "Fed Ex" and the storied Manchester United Soccer team plays in Old Trafford—not "Manchester United Stadium."
Why should the Yankees do the unthinkable? It's simple! If they have to ask the public for just $1, then it's the Yankees responsibility to find other ways to raise the funds, and save the New York taxpayer, as much as they ca...
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